“Feel Stradiblue”. The fashion energy
¿Did you know that from the space you can see the world in blue?
Because ¾ parts of the Earth is water.
Make our world doesn’t change our colour. The natural resources are limited.
Take care of them an be responsible.
Under the claim of its new campaign, Feel Stradiblue, Stradivarius launches (in a subliminal way) in all the stores worldwide, an environmental message: the responsible consume of natural resources, specifically water. And for this, Stradivarius has dressed in blue all the stores trough several displays in the walls, with attractive spring 09 campaign images, touched up in blue, and fantastic images of water drops, an artistic apology to make its clients aware of the importance of the hydric resources use. So we can acquire the commitment to help the Earth to maintain its original colour.
Tags: Blue, Environmental message, Stradivarius